Growing Our Vision

Welcome to The Greenhouse Social™—Atlanta’s premier vendor marketplace for the plant community. Here, plants, people, and possibilities grow together. We’re not just a marketplace—we’re a movement. A place where small businesses blossom, creativity thrives, and the Atlanta community comes to shop, sip, gather, and grow.
Our Mission
- To cultivate a vibrant, inclusive space that empowers small businesses, connects community through shared experiences, and redefines what a retail destination can be.
- We believe in supporting independent makers, celebrating plant culture, and creating an everyday environment that feels as fresh as it is functional. Whether you’re a vendor, a visitor, or just plant-curious, there’s something for you at The Greenhouse Social™.
Who We Are
- We’re a queer-owned business with deep roots in community building, creative retail, and experiential events. Founded by Steven Crafton-Karnes, a seasoned entrepreneur and champion of small businesses, and operated alongside Andy Porten, a systems-savvy production leader with years of experience running large-scale events for national brands—The Greenhouse Social™ is the lovechild of smart retail and soulful gathering.
- Our team is made up of plant lovers, makers, hosts, and visionaries—all working toward the same goal: creating a retail space that works better for everyone involved.
What We Are
The Greenhouse Social™ is a curated plant vendor marketplace and community space, built for daily shopping and year-round events.
Here’s what makes us different:
- Curated Vendor Booths: Retail-ready spaces for plant sellers, makers, and creatives
- Central Checkout System: You focus on your product—we’ll handle the sales
- Daily Foot Traffic: Open 7 days a week with built-in marketing and community reach
- Low Overhead, High Support: Flexible booth sizes, fair pricing, and no need to staff your space
- Community Hub: Hosting plant classes, workshops, art nights, and social events
- Coffee & Wine On-Site: Because shopping is better with a latte (or a glass of rosé)
Why It Matters
The Greenhouse Social™ isn’t just a new way to shop—it’s a new way to connect. A modern, inclusive alternative to the traditional retail grind. A launchpad for small businesses. A destination for curious customers. A gathering place for the people who care about where their things come from—and who makes them.
We're building something different in Atlanta. And we can't wait to grow with you.
Our Team
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Steven Crafton-Karnes
Founder & CEO
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Andy Porten
Chief Operating Officer
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Erica Parker
Vendor Coordinator
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Tyler Crafton-Karnes
Head of Wholesale Logistics
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Alec Batchelder
Head of Marketing & Live Sales